For a business to function, four elements must be integrated in a functional way, which in marketing are called the 4P
- A creator who has a Products What to offer,
- A buyer who is willing to pay a Price for him,
- A salesperson who can do Promotion the product
- A place that serves as a Plaza To do the transaction
For many local businesses that is easy, for the sale of software has been complicated, not because there is no need and sufficient solutions but for the square where the actors of the business come together. Let's review how the creators of RegNow solved this situation in the consumer software market.
The creator. It makes a computer tool, of massive sale, that solves a detected need, not necessarily astral, easy to use. You need a practical way to spread your usefulness, show a proof version to prove that it is worth your purchase. And of course, obtain profits that do not replenish the neurons but pay the bills.
He would also be willing to pay a commission for each insured sale if others do it for him. In this way, you can dedicate yourself to creating more, attending to inquiries of the clients that have acquired the product or potential interested in acquiring it.
The buyer. This has the need, wants to know that there is at least one solution, of achievable cost and that can be downloaded as a test to make sure it is what you need. You are also interested in the opinion of others regarding the tool, communicate with the creator for specific queries and that your transaction is secure.
Is called RegNow. A business based on the needs of both. The creator can make a limited version, upload it to RegNow without paying for it, offer a commission and write the necessary in his own space, which can be a blog or create a catalog of products. For sales purposes, you just place a button that refers to RegNow, who can download the tool and use it and if you are sure that it meets your need, it will buy it.
The seller. RegNow it can not reach everyone, the creator with his stunted visits can not sell enough, it's time for the promoters. People who have spaces with high traffic specialized in that type of solutions, who can place a text link or preferably talk about it. These enter RegNow, see the product, offer to be partners of the creator in exchange for the commission offered, and if it accepts, there is business.
Thus, the customer buys their product, the vendor, RegNow and creator receive the agreed upon. And everyone is happy, there is business.
If you are a creator and want to sell your software, sign up here
If you have a website and want to offer products, sign up here